DP: Experimentation

two color

two color

Test 3
Result Test 2
Test 2 Variation of first
Result from replacing shapes with elements. (Using other surf brand for now.)
Using basic shapes to create composition, then replacing with elements (brand typography, image/logo, and texture.
Test Grid 1
Grid System:

1) How can I apply a grid structure to a surfboard in order to get varied graphics?

2) Does a grid help non-designers make good design?

3) How does a complex grid inform the rider?

-Is it too complicated for them to understand?

-More dynamic compositions?

Puzzle Piece:

1) How can a puzzle piece idea help inform good design decision?

No Structure:

1)What happens when someone is given three design elements, and asked to create composition?

-Does it have good results, or crappy?

Design System:

What type of elements do I include?

-Color?

-Shapes?

-Texture?

-Image?

-Typography

What scales can elements be included in a 'package'?

-Big Type?

-Full bleed?

-Full color image? Bitmap?

How can it be applied?

-By rider?

-Materials Included?

-Board Shop?

-Requires Specialty

DP: Dream Job?

Well since high-school my dream job would have to be producing surfboards and designing graphics for my own line of surf gear. It would be amazing to have a surf shop off the coast where I could surf daily and design daily, as well as do some silk-screen printing.

DP: Initial Questions

Ok, so after Genia and I discussed our degree projects we concluded these design questions:

Questions:

-How can I design a system that will allow riders to create custom board graphics?

-How can a design system aid riders with quality custom board graphics?

-How can a design system help aid surfers to create custom board graphics of their own?

-How can a grid system help non-designers create quality board graphics?

Internship: Identity

Mocked up on Chipboard.

Business Card #2
Business Card #1

About page

with some mock photos
Website (In progress..)

Over the break I was given the task of creating an identity with a predesigned logo. The company is an old letterpress printing company that does specialty printing and other things like foil embossing, die cutting, and scoring. I am creating the stationary along with some website screens.

Revised Poster

Outlines

This was one of my modes of appeal posters that I did a couple of semesters back. In my review I was told to work on the typography, so I have been doing some revisions and might do some silk screen prints of them. :)